My Branding

Branding myself is a task that proves rather difficult. I need to show my personality within the identity while also looking professional. I like to use a lot of bold typography so thought it necessary to include it in my logo. The colour palette matches this energy to create a brand that is recognisable and unique.

Main Logo

Sub-mark

Horizontal lockup

My logo consists of an S to represent my last name Sturgis, but also is is the shape of a B to represent my first name Ben. This is coupled with the negative space looking like two musical notes to represent my love for art and music.

Business card front

Business card back

Colour palette

Brand pattern

Main Logo

Sub-mark

Horizontal lockup

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